TODAY / 07 SEP 2010
WORK

CBS Sports - NCAA

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Client: CBS Sports
Agency: 22squared
Direction: Upper First
Production: Upper First
Year: 2010

When we started Upper First 1,5 years ago we wrote down a list of things we really wanted to do, one of them was to produce a spot for national television in USA. One more thing to check off our list, here's the NCAA March Madness spot, promoting the playoff tournament for college basketball in the US.

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